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Small Business Website Design

Kane Research Ltd: Designs Builds and Hosts a wide range of small business websites throughout the UK.
All our websites are made before business owner pays so they can see what they will get for their money.
Over the past 20 years we have developed literally thousands of websites and provided SEO (Search Engine Optimization) Services throughout the UK. See Locations

Website Design

Every company needs a website in our opinion: but then we would say that as we are website developers.
We believe that having a website is as important today as having a sign above your shop was in the 19th century.
Our web designers have been designing website since the beginning of the world wide web revolution, there is very little we don't know about how the internet and search works.
We are committed to maintaining a high standard of website design and providing an unsurpassed level of service to our clients.

W3C Standards for Business Website Design

Kane Research Ltd. is committed to maintaining a high standard of website design and conforming to industry standards set out by the World Wide Web Consortium (W3C)
At the bottom of each page we design there are 2 buttons which can be clicked to check interactively if that web page conforms to W3C standards.

Valid HTML 4.01 Transitional Valid CSS!



Website Design Aesthetics

"There is no point having a website that looks great if hardly anyone sees it"

At Kane Research website aesthetics is an important part of our website design process, how a visitor feels about a website is a crucial part of the visitor experience. The look and feel of a website can make a significant difference to website conversion rates. We never let website aesthetics get in the way of the websites primary function: to convert visitors into customers. Designing a website on behalf of a customer is a fine balance of form and function.

In recent years with the advent of web 2.0 you may have noticed a shift away from the traditional 3 column cluttered website designs to a more open and fresh website design approach. Modern website designers know that on any given web page you can get a few messages across strongly or fill the page up with information and get virtually no messages across to the visitor. Crisp clean and clear is the order of the day in modern website design with plenty of white space and large text to deliver the essence of the website.

Optimised Website Design

Web Design Search Statistics 2009

"There is no point having a website that looks great if hardly anyone sees it"

There is a lot written about Search Engine Optimisation "SEO" and a lot of it is rubbish and urban myth.
These are the facts:

Google dominates the search engine market in the UK with around 90% of all searches in the United Kingdom are done using Google. Their nearest rivals yahoo and MSN struggle to get 4% each. Leaving under 2% for the thousands of other less know search engines.

In order for Google to maintain its dominance it must return the most relevant results when people search.
This is where designing a well optimised website comes in.

The Beauty in CSS Design - css Zen Garden

CSS Cascading Style Sheets The use of CSS has been instrumental in website design, it has basically split off the design elements such as the font size and positioning from the content "Words and Pictures" of your site.
This has allowed the web designer to see the design and experiment with design ideas regardless of the content.
In simple terms imagine you website has headings in bright red and there are 6 pages on your websites with 3 headings on each.
In the old days this would have been done in the HTML with something like font color="red" etc.
If the web designer wanted to see what blue looked like in the design then they'd have to change it in 18 places.
But with a CSS based design all the designer needs to do is change the CSS and its applied to all the headings on all the pages instantly.
This is how CSS has opened up the design process - its so easy for the designer to try new design ideas.

Dave Shea, a web designer from Vancouver has a website devoted to CSS design in which the HTML page must remain exactly the same but designers are invited to experiment with the design using only the CSS.
The website is a wonderful illustration of the power of CSS based website design and serves as a show case for many web developers designs.

Small Business Website Design

You can split small business websites in to two categories e-business websites and normal business websites.
An e-business website in layman's terms typically sells items online and processes the payment online.

E-business involves business processes that span the entire value chain: electronic purchasing, supply chain management, Electronic order processing and customer service. A Business can't realistically operate an e business website without having all this infrastructure in place.

Kane Research specializes in getting business websites up running and online within 24 hours and for that reason
we do not make e business websites for clients.

Normal Business websites can be split further into 2 categories:

  1. Businesses who have premises that they want customers to visit, such as a Beauty Salon business or a car garage business.
  2. Businesses that visit other businesses "B2B" or the general public such as a TV aerial installation business or a Pest control business.
Normal business websites convey 4 vital pieces of information:


This is out specialty: getting our clients websites on page one of Google for Who, What Where and How to contact them.

Page 2 just aint good enough.




Locations

Business website design SOUTHERN, WESTERN & EASTERN ENGLAND

SOUTHERN, WESTERN & EASTERN ENGLAND


Business website design MIDLANDS & NORTHERN ENGLAND

MIDLANDS & NORTHERN ENGLAND


Business website design WALES

MIDLANDS & NORTHERN ENGLAND


Business website design SCOTLAND

SCOTLAND


Business website design NORTHERN IRELAND

NORTHERN IRELAND